Microsoft Clarity
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- Completely free
- No traffic limit
- Heatmaps and session recordings
- Summaries with Copilot
- Integration with Google Analytics
Microsoft Clarity is a free web analytics tool from Microsoft that shows you how visitors use your website or app. You watch recordings of sessions and heatmaps of clicks and scrolling. Clarity points out signs of frustration, such as rage clicks and dead clicks, and summarises sessions and heatmaps with Copilot. You can connect it to Google Analytics.
Clarity costs nothing and has no paid version. According to Microsoft there is no limit on traffic and you use it for an unlimited number of websites, heatmaps and team members. Microsoft also explains why it is free: the company uses the anonymous data about user behaviour to improve its own products and models. According to Microsoft, your data is not shared with third parties.
Microsoft Clarity features
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Microsoft Clarity demo or trial period
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